Privacy Policy

1. Information We Collect

Personal Information

We may collect the following personal information when you use our services:

• Contact Information: Name, email address, phone number, company name
• Business Information: Website URL, industry, business size, marketing goals
• Communication Data: Messages, feedback, and correspondence with us
• Account Information: Login credentials and account preferences

Technical Information

• Website Analytics: IP address, browser type, device information
• Usage Data: Pages visited, time spent, referral sources
• Cookies: Tracking cookies and similar technologies
• Server Logs: Access logs and technical error information

2. How We Use Your Information

We use the collected information for the following purposes:

Service Delivery

• Providing SEO consulting and optimization services
• Analyzing your website performance and search rankings
• Creating custom SEO strategies and recommendations
• Monitoring and reporting on campaign performance

Communication

• Responding to inquiries and support requests
• Sending service updates and reports
• Providing marketing communications (with consent)
• Scheduling consultations and meetings

Legal and Business Operations

• Complying with legal obligations
• Preventing fraud and ensuring security
• Improving our services and website
• Conducting business analytics

3. Legal Basis for Processing (GDPR)

Under the General Data Protection Regulation (GDPR), we process your data based on:

• Consent: When you explicitly agree to marketing communications
• Contract: To fulfill our SEO service agreements
• Legitimate Interest: For business operations and service improvement
• Legal Obligation: To comply with applicable laws and regulations

4. How We Share Your Information

We may share your information in the following circumstances:

Service Providers

• Analytics platforms (Google Analytics, Search Console)
• Email marketing services (with consent)
• Cloud hosting and storage providers
• Payment processing services

Legal Requirements

• When required by law or legal process
• To protect our rights and property
• To prevent fraud or security threats
• With your explicit consent

5. Data Security

We implement appropriate security measures to protect your information:

• Encryption: Data is encrypted in transit and at rest
• Access Controls: Limited access to authorized personnel only
• Regular Audits: Security assessments and vulnerability testing
• Secure Infrastructure: Industry-standard hosting and security protocols
• Employee Training: Regular privacy and security training for staff

6. Data Retention

We retain your information for as long as necessary to:

• Provide our services and maintain our relationship
• Comply with legal obligations
• Resolve disputes and enforce agreements
• Improve our services and prevent fraud

Typically, we retain client data for up to 7 years after the end of our service relationship, unless a longer retention period is required by law.

7. Your Privacy Rights

Under GDPR and other privacy laws, you have the following rights:

To exercise any of these rights, please contact us at privacy@ranksaga.com. We will respond to your request within 30 days.

8. Cookies and Tracking

We use cookies and similar tracking technologies to:

• Remember your preferences and settings
• Analyze website performance and usage
• Provide personalized content
• Enable certain website features

Types of Cookies

You can control cookies through your browser settings or our cookie consent banner.

9. International Data Transfers

Some of our service providers may be located outside the UK/EU. When we transfer your data internationally, we ensure appropriate safeguards are in place:

• Adequacy decisions by the relevant authorities
• Standard Contractual Clauses (SCCs)
• Certification schemes and codes of conduct
• Other appropriate safeguards under data protection law

10. Children's Privacy

We do not knowingly collect personal information from children under 16. If we become aware that we have collected such information, we will take steps to delete it promptly.

11. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. We will notify you of any material changes by:

• Posting the updated policy on our website
• Sending email notifications to registered users
• Providing prominent notice on our website

Your continued use of our services after any changes indicates your acceptance of the updated policy.

12. Contact Us

If you have any questions about this Privacy Policy or our data practices, please contact us:

You also have the right to lodge a complaint with the Information Commissioner's Office (ICO) if you believe we have not handled your data properly.