Travel & TransportationFounded 2008 • Aachen, Germany

fromAtoB GmbH Achieves 5X Organic Growth

Discover how Europe's leading multimodal travel platform achieved remarkable growth through strategic domain unification and scalable i18n architecture.

fromAtoB GmbH Travel Platform Success Story

Exceptional Platform Results

Transformative growth across all key performance indicators

5X
Organic Growth
500% increase in organic traffic
2X
Organic Transactions
Doubled organic bookings
43→50
Domain Authority
DA improvement after unification
7
Market Coverage
Countries with optimized i18n
80%
Content Automation
Auto-generated content efficiency
60%
Marketing Budget Savings
Cost reduction through unified strategy

About fromAtoB GmbH

Multimodal journey planner and online booking platform serving European markets

Founded:
2008
Headquarters:
Aachen, Germany

Via web browser or mobile apps, users can search for connections between destinations across Europe, comparing and combining all relevant transportation modes including trains, flights, buses, and ride shares.

Platform Services

  • Journey planning across multiple transport modes
  • Online booking for trains, flights, buses, and ride shares
  • Mobile apps for Android and iOS
  • Real-time timetable information
  • Cross-border European travel solutions

Technical Achievements

Measurable improvements across all technical metrics

Domain Authority Growth

+16% DA increase
Before: DA 43 (fromatob.de)
After: DA 50 (unified domain)

Successfully consolidated domain authority from multiple sources

Content Automation

80% efficiency gain
Before: Manual content management
After: 80% automated content

Implemented scalable content generation with 80/20 principle

Geographic Coverage

7 markets optimized
Before: Fragmented ccTLD structure
After: Unified i18n architecture

Seamless expansion across European and North American markets

Marketing ROI

60% cost reduction
Before: Separate marketing budgets
After: Unified SEO strategy

Significant marketing budget savings through centralized approach

The Challenge

fromAtoB GmbH faced significant challenges with their fragmented domain structure and inefficient international scaling approach across European markets.

  • Fragmented domain structure across multiple ccTLDs limiting organic growth
  • Inefficient i18n scaling across European markets
  • Underutilized domain authority from verkehrsmittelvergleich.de
  • High operational costs for content management across markets

Our Solution

We implemented a comprehensive domain unification strategy with scalable i18n architecture and headless CMS deployment for global expansion.

  • Strategic 301 redirect implementation and domain consolidation
  • ISO-compliant i18n architecture for scalable international expansion
  • Headless CMS deployment with 80/20 content automation
  • Unified domain strategy reducing marketing budget requirements

Our Strategic Approach

Comprehensive platform optimization for global travel market dominance

Domain Unification Strategy

Successfully migrated from fragmented ccTLD structure to unified domain architecture

  • Strategic 301 redirect implementation
  • ccTLD to subfolder structure migration
  • Domain authority consolidation
  • verkehrsmittelvergleich.de integration
  • Organic traffic preservation

International SEO (i18n) Scaling

Implemented scalable i18n architecture following ISO standards for global expansion

  • ISO-compliant URL structure implementation
  • Folder-based localization (/en-GB/, /de-DE/)
  • Multi-market content optimization
  • Regional search optimization
  • Cross-geography link equity distribution

Headless CMS Architecture

Deployed headless CMS solution for scalable content management across platforms

  • RESTful API content delivery
  • 80/20 automated content principle
  • Modular website architecture
  • Cross-platform content syndication
  • Real-time content updates

Travel Platform Optimization

Optimized multimodal journey planning and booking conversion paths

  • Timetable feature optimization
  • Multi-transport comparison enhancement
  • Booking funnel optimization
  • Mobile app content integration
  • User experience improvements

International Market Expansion

Successful expansion across 7 European and North American markets

Germany

Optimized
fromatob.de → /de-DE/

Austria

Optimized
fromatob.at → /de-AT/

Switzerland

Optimized
fromatob.ch → /de-CH/

United Kingdom

Implemented
/en-GB/

United States

Implemented
/en-US/

France

Implemented
/fr-FR/

Italy

Implemented
/it-IT/

Implementation Timeline

Systematic approach to platform transformation and scaling

Analysis & Planning

Comprehensive domain analysis and strategic planning for unification

Phase 1
Domain authority analysis of verkehrsmittelvergleich.de
Traffic and conversion audit across ccTLDs
Technical infrastructure assessment
International expansion strategy development

Domain Unification

Strategic implementation of 301 redirects and domain consolidation

Phase 2
verkehrsmittelvergleich.de 301 redirect implementation
ccTLD to subfolder migration planning
Domain authority transfer optimization
Traffic preservation strategies

i18n Architecture Implementation

Scalable internationalization infrastructure deployment

Phase 3
ISO-compliant URL structure implementation
Headless CMS deployment
Content automation framework
Multi-geography optimization

Optimization & Scaling

Continuous optimization and global market expansion

Phase 4
A/B testing implementation for timetable feature
Conversion rate optimization
Performance monitoring and analytics
Future market expansion preparation

Key Takeaways

Strategic insights for international platform scaling

1

Domain unification can significantly boost overall organic performance when executed strategically

2

Strategic 301 redirects preserve and transfer domain authority effectively

3

Headless CMS architecture enables scalable i18n operations across multiple platforms

4

ISO-compliant URL structures improve international SEO performance

5

Content automation reduces operational overhead while maintaining quality

6

Unified domain strategy reduces marketing budget requirements and improves ROI

Ready to Scale Your Platform Globally?

Let's discuss how we can help you achieve similar growth and international expansion success.